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Privacy Policy

The online shop, What if Paris, offers wall art products through our website whatifparis.com. In the process of selling and delivering our products, we collect personal data from our website users and customers during purchases made through our online store.

This privacy policy aims to inform users about the methods used to collect, consult, process, and store user personal data. As the data controller, we commit to respecting the provisions of the General Data Protection Regulation (GDPR) (EU) 2016/679 dated April 27, 2016.

Customers are notified that certain data must be collected by us to fulfill our services. If a customer does not provide this data, we may be unable to complete our services.

This privacy policy ("Policy") may be amended at any time by us to comply with regulatory, jurisprudential, editorial, or technical changes. Users should refer to the latest version of the Policy before browsing.

Data Controller

The data controller responsible for collecting personal data and implementing data processing is What if Paris, registered in Paris, France under number RCS 876 696 376.

Personal Data Collection

We collect users' personal data on the website whatifparis.com. Personal data that may be collected includes:

  • User account data: Information provided during account creation via our registration form (first name, last name, billing and shipping addresses, email address, mobile phone number, password for customer account login).
  • Transaction data: Details provided when making purchases, such as phone number, address, email address, and payment method information.
  • Interactions with customer service.
  • Navigation data: Data collected during user browsing on the website, such as date, time of connection/navigation, browser type and language, IP address, and geolocation data.
  • Payment data (credit card number, expiration date, authorization number, security code) are collected directly by our service providers, Shopify Payments and PayPal, solely for payment purposes.
  • Third-party application providers, tools, plugins on our site, and the networks on which we publish editorial and promotional content (such as Facebook and Instagram) may also collect user data (interactions and online activity profiling) for interest- and context-related automated means. These data are collected directly by these providers and third parties and are subject to their policies. To the extent permitted by applicable law, we are not responsible for these providers' and third parties' practices.

Certain services may be altered or inaccessible if consent to collect data outlined in this Policy is not granted.

Purposes of Personal Data Collection

The data collected through the website is processed for the purposes outlined below:

  • Order management, sales of products, and service provision.
  • Execution of transactions, including payment.
  • Creation and management of customer accounts.
  • Delivery of ordered products.
  • Website administration and fraud prevention.
  • Customer Service interactions.
  • Participation in events (contests, draws, offers), excluding online gambling subject to regulatory approval.

We do not share any personal data with third parties for commercial purposes. Users may modify their personal data and withdraw consent at any time by logging into their customer account.

Providers with Access to Personal Data

Personal data collected is transmitted to our service providers who may process it on behalf of and/or for their own account.

User Rights Over Their Personal Data

In accordance with the GDPR, individuals using the website have the right to access, rectify, and delete collected data, oppose data processing, limit processing, and transfer collected data. They may also issue directives on the preservation, deletion, and communication of personal data after death.

Users may exercise these rights by accessing their customer space or contacting customer service at bonjour@whatifparis.com.

Data Retention Duration

User data will not be kept beyond the duration necessary for the purposes set out herein, in accordance with applicable regulations and laws.

Data Security Measures

We take all necessary precautions to preserve the security and confidentiality of data, including preventing it from being altered, distorted, or accessed by unauthorized third parties.

Cookies, Tags, and Trackers

When navigating our website, information related to the user's device may be recorded through "Cookies."

Social Networks

Users posting on our official Facebook and Instagram accounts are advised to exercise caution when sharing personal data.

Data Protection Officer

Users may contact our Data Protection Officer at bonjour@whatifparis.com.